FREE WHITE PAPER

How to Stay Visible When 60% of Searches End Without a Click

The strategic guide for B2B marketing leaders navigating the shift from Search Engine to Answer Engine Optimization.

~60%
Zero-click searches
53%
Gen Z prefer AI
7×
AI search growth

Sources: SparkToro/Datos 2024, Resolve 2025, SE Ranking 2025

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What You'll Learn in 15 Minutes

5-Level Maturity Model

Assess where your organization stands and identify the next step.

90-Day Roadmap

A practical, phased approach you can implement with limited resources.

New AEO Metrics

Citation rate, AI share of voice, and the KPIs your board should see.

Pitfalls to Avoid

Common mistakes that derail AEO initiatives and how to prevent them.

INSIDE THE GUIDE

AEO Maturity Model

Level 5 Leader (80-100)
Level 4 Advanced (60-80)
Level 3 Emerging (40-60)
Level 2 Reactive (20-40)
Level 1 Unaware (0-20)

90-Day Roadmap

Days 1-30
Foundation
Days 31-60
Content
Days 61-90
Optimize

This Guide Is For You If...

  • You've noticed organic traffic stagnating despite ongoing SEO work
  • You're wondering if your brand appears in AI-generated answers
  • You need to explain the SEO-to-AEO shift to your leadership team
  • You want a practical framework that doesn't require a big team
  • You're a B2B SME that relies on inbound for pipeline generation
Get the Free Guide →

What's Inside

  1. 1
    Executive Summary — The business case for AEO
  2. 2
    The Paradigm Shift — What changed with AI search
  3. 3
    SEO vs AEO — Key differences and 3 pillars
  4. 4
    Maturity Model — 5-level framework with self-assessment
  5. 5
    New Metrics — 4 KPIs your board should see
  6. 6
    90-Day Roadmap — Actionable implementation plan
  7. 7
    Pitfalls & Next Steps — What to avoid and how to start

Ready to Future-Proof Your Visibility?

Download the free white paper and get a clear framework for navigating the shift from SEO to AEO.

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