AI Search Insights

AI Search Metrics

The New SEO Metric: Citation Rate in AI Search

Citation rate measures the percentage of relevant AI-generated answers where your brand appears. While executives chase keyword rankings, AI search creates entirely new competitive dynamics. Here's how to measure and optimize for the metric that actually matters.

AI Search Strategy

GEO, AEO, LLMO, GSO: The Acronym War Is Over. Here's What Actually Matters.

GEO, AEO, LLMO, GSO: four acronyms, one debate. We settle it with first principles and data from 5,609+ sites across 15 industries. Here is what actually matters for AI visibility in 2026.

Case Study

From 36 to 58/100: How We Improved nutriish.me's AI Visibility — and What We Learned

Research

177 Major Media Sites Reveal: Blocking AI Crawlers Correlates With Lower Optimization

Analysis of 177 major media sites shows sites blocking GPTBot score 42/100 vs 47.9/100 for non-blockers. Blocking doesn't equal optimization.

AI Search Optimization

How to Fix Your AI Visibility: 3 Quick Wins 98% of Sites Are Missing

98% of e-commerce sites lack Product schema. Here are 3 actionable fixes you can implement this week to improve your AI search visibility.

AI Search Optimization

The AI Visibility Gap: What I Learned Analyzing 409 E-commerce Sites

After analyzing 409 e-commerce sites, I found that 98.3% lack Product schema and 60% are invisible to LLMs. Here's what that means for your business.